UK CUSTOMERS GIVE PREFERENCE TO ONLINE SHOPPING

Updated: 10/24/2008 13:12
Reprints/Permissions  Hyip Monitor
The IMRG Capgemini eRetail Sales Index reports that during this September consumers in Britain spent 4.8 billion on internet purchases, a

The IMRG Capgemini e-Retail Sales Index reports that during this September consumers in Britain spent 4.8 billion on internet purchases, a 14.8% increase over the same period last year.

Yet the figure is significantly lower than 73.2% increase on year-over-year basis recorded in September 2007.

Meanwhile the customers behavior shows that the UK shoppers will likely shift to online merchants in an effort to get lower prices during the Christmas season.

"Online retailers will need to ensure that they are prepared and ready to meet their customers' requirements by providing good product display and availability, with easy to follow payment and delivery information," advised Jo Evans, managing director of IMRG.

Besides, over 2/3 of Internet customers expressed their preference to online shopping during Christmas holidays as compared with last year.


About the author

Brett Sherpan has been working for seven years writing and editing for online and print media. He has held various editing and copywriting positions and can quickly and competently write copy for sales, marketing and editorial content. Brett is a consistently dependable team player, who thrives in a high-pressure environment, enjoying the challenges of meeting deadlines and am comfortable researching, writing and editing on a wide range of topics
You May Also Like